Who we help: renewables

Marketing for solar, battery and heat pump installers

A solar or heat pump install is a big decision for a homeowner, and they’ll usually compare three or four companies before signing anything. We help MCS-certified installers in Dorset and Hampshire stand out, come across as trustworthy and get more survey requests.

An installer fitting a solar panel on a house roof under blue sky

Trust is what closes renewables jobs

Most homeowners researching solar or a heat pump have heard horror stories about pushy salespeople and cowboy installers. So they look hard for accreditations, honest numbers, real installs near them and recent reviews. Hype puts them off.

The installers doing well online tend to have a page for each problem their customers have (old storage heaters, an ageing gas boiler, big bills), a page for each area they cover with genuinely local detail, and a quick, friendly way to ask for a survey. That’s the setup we build.

What we’d usually do for an installer

  • Service and area landing pages built around the way homeowners actually search
  • Short, qualifying quote forms, so you’re calling warm leads rather than tyre-kickers
  • Flyer and leaflet campaigns targeted by street and postcode
  • Branding and van livery that stands up next to the national names
  • Facebook and Instagram ads aimed at local homeowners

See local SEO, flyers and print and Meta ads for more detail.

From a solar installer we work with

We initially had Amped Up Marketing create a Flyer design and distribution campaign for our solar panel business. The process from start to finish was refreshingly simple, with professional results completely exceeding our expectations. Andy is a friendly expert in his field – and we’ve continued to use Amped Up time and time again. I’d strongly recommend any small business getting in touch with them, for any help with Marketing and Graphic design.

Liam White, Director, Dynamic Solar · Facebook recommendation

Installer questions

Do you understand the renewables market?

Yes. We work with solar and renewables businesses, so we know the questions homeowners ask, how MCS and RECC fit in, and why honest running-cost messaging beats big savings claims.

Can you build a page for each town we cover?

Yes, with real local content for each one: the housing, the jobs you’ve done there, the questions people in that area ask. Not the same page with the town name swapped, which Google tends to ignore.

Can you handle the leaflet distribution too?

We design the leaflet, plan the target streets with you and can arrange printing and distribution, so it’s one job off your list.